Monica Vinader preps for Liverpool One spring opening on transforming Keys Court

Premium jewellery retailer Monica Vinader is to make its Liverpool debut next spring, where else but at the city’s popular Liverpool One shopping and entertainment destination, earmarking a 1,000 sq ft location within the mall’s transforming Keys Court area.

Operator Landsec noted that Keys Court, which connects Church Street with the centre’s upscale Peter’s Lane, is being remodelled into a dual-sided arcade with the creation of three new boutiques from the former Topshop space.

So Monica Vinader, which opened a flagship in Manchester this spring, will occupy the first space, with Landsec targeting “complementary lifestyle, accessories and fashion brands” for the remaining two.

Citing CACI figures, Landsec noted that with the mall “already accounting for 62% of the city’s premium brand offer… Monica Vinader will bolster this figure and [set] the tone for the high-quality brands [we are] targeting for the other new boutiques”.

It will join Kiehl’s, L’Occitane and Penhaligon’s “to create an inviting arcade that feeds into Peter’s Lane, Liverpool One’s premium lifestyle district”, it added.

Monica Vinader’s signing follows the opening of Anthropologie’s first North West flagship there earlier this month. In addition, online fashion brand Arne opened its first permanent store on Peter’s Lane at the end of August.