AllSaints partners Bleckmann on major logistics deal

AllSaints has linked up with European logistics specialist Bleckmann to strengthen the fashion retailer’s European warehousing and transport operations.

Bleckmann is a big-league international operator in supply chain management services for fashion and lifestyle brands and will “enhance AllSaints’ warehousing and transport capabilities for both its B2B and B2C markets, with a strong focus on serving customers across Europe”.

The deal will see AllSaints’ European logistics being managed through Bleckmann’s warehouse in Enschede, the Netherlands, a country that’s a key focus for logistics operators with its prime location at the crossroads between the UK and mainland European markets. 

This warehouse facility is a key part of Bleckmann’s European network, “designed to streamline distribution and ensure efficient fulfilment across the continent”.

Karen Lusted, Global Director of Supply Chain Operations at AllSaints, said that partnering with Bleckmann is “an important next step in strengthening our European operations. With their expertise in fashion and lifestyle supply chains, and their proven ability to deliver flexible, scalable solutions, we are confident this partnership will support our continued growth and commitment to our customers”.

The news comes close to the end of a busy year for Allsaints that also included it reporting record profits.

Only this month it named a new CFO and reported rising US revenue, and last month it named Aaron Esh its creative chief. 

It has also been opening new and upsized stores in the UK.