SportsShoes.com invests £1.5m in semi-automated warehouse system to boost growth strategy

SportsShoes.com has invested £1.5 million in a state-of-the-art, semi-automated warehouse system as part of the UK-based online running shoe, clothing and outdoor gear retailer’s ongoing growth plans.
 

The new system comprises automated conveyors and packaging machines “which enable faster order processing and distribution” to customers throughout the UK, Europe and Scandinavia.

It said the investment has already improved product-picking capacity by 150%, “representing a six-fold increase in performance”.

This latest initiative takes the retailer’s investment to more than £4.5 million in its people, processes, technologies and facilities, it said.

General manager Louise Cartner added: “This latest investment has made a significant positive difference to our warehouse operations.

“Our new system provides us with the infrastructure to further enhance the speed and efficiency of our order processing and distribution operations.”

She added: “These efficiency gains put us in a stronger position to unlock future scalability for the business by enabling us to explore ways to optimise the way we use our current facilities.”

This latest news follows SportsShoes.com announcing record turnover of £93.3 million for the year ended 28 February, improving annual sales by 4%.

During the same period, the business achieved a 13.3% year-on-year increase in EBITDA to £6 million while acquiring 672,465 new customers.