VegNonVeg opens largest store to date in Hyderabad, India

Multi-brand sneaker and streetwear retailer VegNonVeg has launched its largest brick-and-mortar store to date in Hyderabad’s Jubilee Hills neighbourhood, bringing its pan-India store total to five.

The store is a three-level flagship conceptualised to mix retail and commerce with culture and community, designed by Shanghai–based AIM Architecture, VegNonVeg announced in a press release. Built to encourage gatherings, the outlet incorporates elements of an art gallery and a café while highlighting its sneaker selection with dedicated walls.
 
“Hyderabad has always had a creative undercurrent of music, food, sneakers, and design, and it’s all connected here,” said VegNonVeg’s co-founder Abhineet Singh in a press release. “We wanted to build a space that feels open, real, rooted in the city’s rhythm, and feel part of something bigger.”

 
The store’s coffee counter was created in collaboration with Hyderabad-based business True Black and its garden and interiors are connected by a sculpted stage. Interior design elements range from terracotta brick and steel to hand-painted plaster layered with concrete and ikat.

On the ground floor, shoppers can browse sneakers and access the community stage. The first floor is dedicated to apparel and accessories and houses its café terrace while the top floor is designed as a flexible zone for events, workshops, and creative collaborations.